Newsletter popups capture visitor email addresses and help grow your subscriber list. This feature provides multiple customization options to create an engaging signup experience that converts visitors into subscribers.
Accessing Popup Settings #  
Start by navigating to your theme customization area:
Go to Online Store  in your Shopify admin 
Click Themes  
Find your current theme and click Customize  
Look for Popup  in the left sidebar 
 
Basic Popup Configuration #  
Configure the text and messaging for your newsletter popup:
Content Settings #  
Configure the messaging and form elements:
Heading Text  # 
Enter your main popup headline (example: “Get 10% off your first order”) 
Keep headlines short and benefit-focused 
Test different offers to see what converts best 
 
Description Text  # 
Add supporting text under your headline 
Explain what subscribers will receive 
Keep the message clear and compelling 
 
Email Form  # 
The email input field is included automatically 
Customize the placeholder text if desired 
Add subscribe button text 
 
Visual Customization #  
Image Settings #  
Add visual appeal to your popup:
Desktop Image Upload #  
Choose an attractive product or lifestyle image 
Recommended dimensions: 500px x 400px for optimal display 
Use high-quality images that represent your brand 
 
Image Positioning #  
Image left/right  – Position image beside the formFull-width  – Use image as backgroundNo image  – Text-only popup for faster loading 
Color Scheme #  
Customize colors to match your brand:
Background Colors  # 
Set popup background color 
Choose colors that complement your website design 
Ensure good contrast for readability 
 
Text Colors  # 
Primary text color for headlines and descriptions 
Secondary text for form labels 
Make sure text is easily readable 
 
Button Styling  # 
Subscribe button background color 
Button text color 
Hover effects for better user experience 
 
Display Settings #  
Control when and how your popup appears:
Popup Timing: #  
Show only for visitors  – Target new visitors onlyDelay timing  – Set delay before popup appearsExit intent  – Show popup when user tries to leave 
Popup Position: #  
Center  – Display popup in center of screenContent alignment  – Left, center, or right alignment options